Book ‘Hopeless to Hotspot’

For now, the book is only available in Dutch.

“I have enjoyed reading Sandra’s book. What an outpouring and what an inspiring energy!”

Peer Notermans

“What a nice, easy and recognizable writing style! Examples that are so pragmatically translated into super useful tools! Love it!“

Karen Driessen | Program manager Municipality of Helmond

“Sandra sees the hidden potential of a place like no other, transformation is a natural concept for her, of which she masters every detail. With this book she unlocks her way of looking to inspire you.”

Jalila Essaidi | Artist and Entrepreneur

If you prefer not to pay with iDeal, you can send an email to info@glowingplaces.nl to order the book.

In her 20-year career, ir. Sandra Poelman from Glowingplaces has initiated several successful area and building transformations and brought them to fruition together with many.

To answer the question of why transformation succeeds in one place and not elsewhere, she reveals 33 secrets of glowing places in this book. From Strijp-S in Eindhoven to the Maankwartier in Heerlen.

Focus op software

Sandra shows that the software for people-oriented area development is pre-eminently the way that works and provides the necessary added value.

The social component, the experience, the new program, community building, temporary use, partnership: everything that makes it meaningful for people. That has always been her way of generating enthusiasm and ultimately raising millions of euros for investments and participations.

The social component, the experience, the new program, community building, temporary use, partnership: everything that makes it meaningful for people. That has always been her way of generating enthusiasm and ultimately raising millions of euros for investments and participations.

Rethink

Think about it. See that the vacancy of old buildings and areas is also a huge opportunity for cities and villages, because it provides space for much-needed renewal and innovation. For building and strengthening ecosystems.

To give this impetus, Sandra has gathered her experience in the trade and literally put it in a toolbox.

The secrets she shares will help you make your transformation project a glowing success. Whether it concerns city centers with vacant shops, lost industrial estates, abandoned churches, monasteries or country estates.

This book will also provide you with plenty of inspiration for working in accordance with the new Environment and Planning Act, because participation is the core to it.

In person

What sets this book apart is that it is written in a very personal way. Sandra shares plenty of stories from her special practical experience and takes you along in her enthusiasm for the impact and meaning of urban transformation.

Visual

The unique and visual character of the book is special, because it was written via social media. What started as a Challenge on Instagram and Facebook, turned out to be an ideal stick behind the door.

Because Sandra had publicly promised her followers that she would quickly share 33 secrets of glowing places on social media. As a result, every day felt like a new deadline. She wrote and published the book in exactly 6 months.

The online look & feel of the material – the informal, fast, visual and interactive of social media – has been translated into an offline book in a special way.

This book will give you a lot of inspiration, insights and action points to apply right away.

For €33,- (incl. VAT, excl. €4.10 shipping costs) the full color book, full of inspiration in words and images, is yours.

If you prefer not to pay with iDeal, you can send an email to info@glowingplaces.nl to order the book.

Reviews

“Sandra has got a hold of current affairs. You can get away with it, with this book. Instructive, interesting and challenging to get started with”.

Prof. dr. Rick Bakker | Urban planner and landscape architect

“This book will immediately put a smile on your face and is packed with practical tips and inspiration based on beautiful, powerful examples. Sandra’s energy just explodes!

And the content is described in a wonderfully light-hearted, appealing and sparkling way. Do you want to make your transformation project a glowing success? Then let yourself be surprised by the possibilities that Sandra lets you rediscover in your own way”.

Esther de Weert | happiness coach

“Don’t expect any treatises on calculation models, environmental law or legal proceedings when you open the publication From hopeless to hotspot.

Sandra Poelman from Eindhoven, she calls herself a business coach for urban transformation, reveals 33 secrets that form the basis for the successful development of old buildings and areas…”

Wim Vierling | knowledge and network organization Platform 31

“It’s not just her knowledge that makes Sandra a professional. Her warmth and zest for life mean that she gives soul to hopeless places again. So nice that there is now a book in which Sandra reveals all these secrets. In a uniquely personal way that only she can.”

Janneke de Kler | Story Strategist and Speaker

“The aim of the Environment and Planning Act is clear: spatial planning must be more integrated, flexible, more simple and closer to the citizen. The latter aspect in particular is not always easy to achieve.

Area developers have a lot of understanding of the hardware, knowledge of the software often lags. The book From hopeless to hotspot – 33 secrets for people-oriented area development by Sandra Poelman provides practical tools for people-oriented area development”.

Manon of Ketwich | editor-in-chief Biind – Platform for the physical living environment

“A book that you can read in one breath. It is written in an accessible way and the clear layout and many photos make the book very inviting.

The most important insight from the book is to take the social value as a starting point, and not the hardware or the return.

Sandra made me realize even more that a future-proof place is built from that value, from the soul as it were. And that every area or building has that value. Sometimes you have to look for that in the past, sometimes in the future. But if that is your starting point, if you plant the seed from there, then you have gold on your hands.

In short, I take many lessons and thus secrets into practice and apply them in my work! Sandra takes you by the hand and takes you into her world and ideas. And that in such an inspiring way that you immediately want to visit all of the places yourself.”

Maruja Gutierrez | Project leader FULL of Brabant

“Secret 18 ‘Embrace the temporality’ was a new insight for me. See what you can already do today, what we can already experiment with. That is something that is needed in the program I am working on to ensure that the transition does not become too big a big bang”.

Karen Driessen | Program manager Municipality of Helmond

“I got this book as a gift last week and it’s really nice. Reads easily, recognizable topics and fun, useful tips. I am happy with it and can certainly benefit from it in my work. Thank you again”.

Policy officer at a medium-sized municipality

“The book is very accessible and it gives me a motivating feeling. It motivates me to delve more deeply into urban area development. The book also makes me happy, because of all the fun emojis and beautiful colorful photos.

The book made me realize that you can co-create with people as soon as you want – an area development or whatever – in your own process. Because in this way you create support and can achieve the most innovative, creative, original and successful end result”.

Guusje Lapien | Student Trend Research and Concept Creation in Lifestyle

If you prefer not to pay with iDeal, you can send an email to info@glowingplaces.nl to order the book.

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