Podcast

Welcome to the ‘From Hopeless to Hotspot’ Podcast!

City hearts are important to all of us. But they are under pressure. Are you joining me on my expedition to discover how we can make city hearts pound again? From hopeless to hotspot?

Re-developer Sandra Poelman from Glowingplaces takes you on an adventure along interesting stories, beautiful insights, special innovations, stimulating crossovers, best practices and failures from the past to learn from.

Follow this Podcast for insight, inspiration and energy!

Here you will find all episodes. Of course you can also listen and subscribe via iTunes, Spotify or Podbean.

Every four weeks we publish a new episode, so STAY TUNED!

#0 Trailer

A small first impression of the ‘From hopeless to hotspot’ Podcast…

#1 Introduction

In conversation with Cat Colnot, Sandra explains why she started the ‘From Hopeless to Hotspot’ Podcast, what it will be about and who it is for.

Geerd Simonis Podcast Sandra Poelman

#2 Geerd Simonis about breeding grounds

After a career in project development, Geerd Simonis from C’magne decides to change course.
He shifts his focus from bricks to people and, as a ‘company hotelier’, realizes several vibrant breeding grounds, such as C-Mill in Heerlen.
How he achieves this, how different his view on real estate is and what we can learn from it for city hearts, that’s what this Podcast episode is about.
Furthermore, Geerd talks about his clear vision on entrepreneurship and leadership and how he deals with the corona crisis.
Very inspiring, what insights did you gain out of this?

Podcast Glowingplaces Sandra Poelman Leo Grunberg

#3 Leo Grunberg about deeper layers in city hearts

From his fascination for inner cities and city centers, Leo Grunberg from Plan 22 has built up a long career in city centers. In various roles such as center manager, city marketer and founder of entrepreneurial funds, for many cities.
Sandra will talk to this experienced hand in the field, to peel back deeper layers of the challenges that live in city hearts. In order from there to shine a light on the question: ‘How to respond to this successfully?’.

Tip of the veil: apply ‘Ubuntu’, the African doctrine of ‘being’, as described in the book by Mogobe Ramose. We Europeans fragment everything and forget to see the whole. We must learn to think integrally, including about city centers. That’s not just shopping malls, but much more! You can only do that if you are inspired and nurtured by many different perspectives…

John Bardoel Sandra Poelman Glowingplaces Van hopeloos naar hotspot Podcast

#4 John Bardoel about facts, figures and feelings

Interview with John Bardoel from Seinpost. What a wonderful conversation with John, a professional at heart in spatial development. With a feeling for the material, he bites into the difficult and technical facets of ‘building’ city centers and vacant areas

 Always looking for suitable solutions and convinced of the importance of collaboration, John brings his expertise in the field of urban planning, planned economy, entrepreneurship and even undermining…!

Sandra will therefore once again enter into a conversation with an experienced hand in the world of city hearts. Responding to each other, they share great practical insights, which will certainly inspire you!

SWITCH Sandra Poelman Glowingplaces

#5 SWITCH method

In this episode, Sandra shares one of her most powerful methods for tackling large, collective challenges with purpose. In co-creation with each other…

Glowingplaces Podcast Sandra Poelman Rick Vechel

#6 Rick Vechel about social cohesion

Interview with “enthusiasm made flesh” Rick Vechel from Vechel Ventures and Vechel Fantasy. In her expedition to make the city center shine again, Sandra this time does not interview an expert, but someone of the caliber. She is always looking for: a creative, entrepreneurial mind with a drive. One that can mainly be found in city centers when the shops are closed, why is that?

 It results in a surprising and hilarious conversation, in which beautiful insights fly around your ears. About agogic work, the Law of Snuf, Dungeons & Dragons. Plus, about what is really important in city and village hearts: social cohesion and how you can make it effective…

 Be inspired by this cheerful conversation full of creative crossovers.

#7  Maruja Gutierrez about connecting local initiatives to inner cities

Interview with ‘local initiatives broker’ Maruja Gutierrez, the project leader of VOLOP Brabant. Many policy makers point out that inner cities must evolve from ‘place to buy’ to ‘place to be’ and Maruja simply does it!

With her VOLOP Brabant foundation, she specifically connects vacant buildings with local initiatives. Knows how to connect the energy and drive of local, enterprising forces with city centers in several Brabant cities, which are struggling with vacancy and decline.

Maruja and Sandra will discuss how she does this together with her colleagues and what all this yields in terms of social and economic added value.

If you’re committed to revitalizing a downtown area, this is a must-hear. Because you learn how to give substance to the many win-wins in an innovative way. Have fun!

For more information about the activities of VOLOP, check the websites of VOLOP Den Bosch, VOLOP Waalwijk, VOLOP Meijerijstad en VOLOP Oss.

#8 Frank Strolenberg inspires from heritage development

What can city hearts who are struggling learn from the redevelopment of monuments and large heritage complexes? Of tackling a social phenomenon such as the exodus of churches? A lot of course!

Sandra will discuss this with ‘master organizer’ Frank Strolenberg, program manager for the Cultural Heritage Agency of the Netherlands and owner of Frank en Vrij.

Frank knows better than anyone how to initiate a broad conversation between parties who do not yet know each other or even have their backs to each other. From there arise the confidence and the new ideas that are needed to arrive for a new meaning for monuments. Because if there is one constant with monuments, it is that they must change their function in their long existence to survive.

That and much more is covered in this Podcast. The insights from the now – after 30 years – mature redevelopment industry are flying around your ears. Your Podcast host occasionally goes silent, because she is made to think and of course made to reflect on her own experiences. Will you allow yourself to think as well?

Finally, a must, be inspired by the latest book “Church Buildings: 88 inspiring examples of new uses” by Frank and Albert Reinstra with (and we are so proud!) DOMUSDELA on the front page.

#9 Open up for co-creation

In this Podcast I share one of the secrets from my book “From Hopeless to Hotspot” with you.

My work stands or falls with co-creation. I can only drive the flywheel for large area developments with social added value, if I share my freshest ideas in a vulnerable way. Especially in this profession, publicly. Then, the trick is simply to be open to honest opinions. Positive and negative.

Listen. And to actively explore which ideas and beliefs are alive in the other person. There is so much value in that. If you listen carefully and open up, you will always be surprised by glowing pearls.

And after that comes the most creative phase. Together on the hunt for the win-win that makes our hearts beat faster. Dream big… and then just make it come true together! You probably recognize that this is how it works. Yet, you see many organizations, especially municipal authorities, struggling with this. The fear of doing it wrong predominates, stiffens, causes stagnation and even opposition…

Where does that fear come from? And how can you cleverly bend it?

That’s what this Podcast is about, which feels quite vulnerable. It is not a ‘finished’ story, on the contrary. You can hear me searching for words, while my business partner in crime Esther de Weert asks me the question.

#10 Rinske Brand about Placetesting

We live in times of major social changes, but in spatial development we still mainly think in final images. From behind the drawing board…

Do you think that is the best way to do it? Especially when you consider how time-consuming, expensive and risky transforming is?

Time to meet Rinske Brand, Founding partner of BRAND – The Urban Agency, who introduces the concept of “Placetesting” for you.

What does that mean? In short: experimenting with what best suits a specific place before you permanently construct or build it.

How do you do that? What exactly do you get out of it? How do you put it into practice?

You’ll learn all that and more in this episode of the “From Hopeless to Hotspot” Podcast.

Enjoy!

p.s. Do you want to follow BRAND – The Urban Agency? You can do that on LinkedIn and Instagram.

#11 Michael Bol about circular development

If you are going to (re)develop in the 21st century, then of course it must be done in a sustainable way.

My guest Michael Bol breathes circular development, is particularly creative in it and inspires many. He effortlessly applies it to various projects.

But don’t get me wrong, because applying circularity in practice turns out not to be so effortless. Michael tells us what he has come up against, now that he has been studying very hard on assignments related to circularity for the past seven years and is focusing his practice on it.

Be inspired by his hard learning experience and by Michael’s special view of the city, through the circular glasses.

Because who sees a battery in the St. Jan Cathedral in Den Bosch? How does that work? And what possibilities does that offer?

Find out in this new episode of the ‘From Hopeless to Hotspot’ Podcast. Enjoy!

p.s. Would you like to follow Buro Kade – Michael’s architectural firm? You can do that on Linkedin, Instagram, Facebook and Twitter.

#12  Sophie Lauwers about the social side of area development

In this Podcast episode we will investigate how you can make practical work of the social side of urban development.

The participatory side of it, about which you hear a lot of prejudice. A bit exaggerated, you probably recognize it…

You will hear from experienced policy makers and professionals: “It is of no use to me, what should I do with it?” You will hear from residents and entrepreneurs: “It is a shame, I’m not going to waste my time there.” And the often heard: “Those civil servants can’t do anything about it”.

But secretly everyone feels that support and cooperation are essential if you want to go from hopeless to hotspot…

Not easy, but very important. Fortunately, we can learn from Sophie Lauwers from the Zet Foundation, an experienced professional in this field with a powerful vision.

Sophie explains how important teamwork is in the major transitions we are facing. That you need the experiential knowledge of residents, the expertise of policy makers and the capacity of entrepreneurs to come up with solutions together.

Together we will discuss how you can effectively tap into this interplay and take it further.

Relevant inspiration for you? Enjoy!

#13 Tom Vaessen about getting everyone’s noses in the same direction LIVE

How can you LIVE get a large group of people on the same page? At participation evenings, city-wide events, public workshops, you name it. Most organizers have sleepless nights because of this and secretly sweat carrots from behind their professional grimace… True or not?

But not our Podcast guest Tom Vaessen from Dagvoorzitter.online. He enjoys this and jumps in happily as the energy supplier. He takes on the role of chairman with verve and makes sure everything runs smoothly.

At offline meetings and since recently also at online events. Because he’s fully committed to that, which means that he can now deliver just as much energy and create interaction online as offline.

What are his secrets? How does Tom handle this and why is he able to be so relaxed about it? How does he get people moving so well? We want to hear this, because let’s be honest: a lot often depends on such meetings…

Tip of the veil: Tom applies various techniques such as Open Space, Event Design, Placemaking and Fishbowl… How? And what is all that?

You will find out in this thirteenth episode of the From Hopeloos to Hotspot Podcast, in which Tom and I inspire each other interactively and listen to each other.

Use it to your advantage! Even if you are not in the field of area development, but you do have large live meetings to organize!

Radiant regards,
Sandra

p.s. Also listen to Brainbusters, the brand-new Podcast by Tom and his colleague brainbusters Anke Lomme and Eliane Reehuis.

#14 Alberto Mattiello about outdoor design  

Fascinating to hear the mindset of Alberto Mattiello from The Placemakers! He represents internationally leading brands like Metalco, City Design and Bellitalia in outdoor design, who realize great projects in public spaces worldwide.

The Placemakers is a group that approaches the world of outdoor design with a completely different philosophy. They no longer want to be seen as a catalog full of beautiful products. But make the move towards a purpose-driven group, focused on the making of places for sociality & connection in the outdoors. 

Okay why do they do that? And how? You hear that in the Podcast.

We discuss a range of valuable, new concepts that sprout from that new way of thinking. Concepts like SUPER VERDE, URBAN MIRROR, Eitherland, CARING ISLAND and My Equilibria. We talk about them and you can take a look by clicking the links in the Podcast app. Get inspired….

We also exchange ideas about the mindset changes we experience through Covid times. Concepts like Nomadism, working in the outdoors and the scientific research of Andea Bariselli about the benefits of connecting to nature are reviewed.

What does this mean for cities? How should cities respond to stay attractive or become more attractive? I’ll tell you, there’s work to be done 😉

I hope you get a lot of inspiration by this Podcast. I surely did, thank you very much Alberto! 

#15 Zarayda Groenhart about magnetic communication

“How can you communicate the essence of your work in such a way that you turn your company or organization into a magical magnet?” Zarayda Groenhart believes that whatever field you are in, you always have the option to do this in such a way, that people will think: “Hey, that’s interesting!”.

In this podcast episode I talk about that with her. Because sometimes my work field of inner-city area development just feels like a large communications department. One with so many people and so many parties, all of whom you want to get involved, bring with you and convince. And that can be challenging sometimes…

Fortunately, Zarayda knows better than anyone how to share your process in the best way, how to name the essence of your story in the best way and how to build and maintain a vibrant community.

She is the founder and facilitator of Video Business School. Also known as the online video academy for entrepreneurs who want to learn how to increase their visibility in an authentic way.

Be inspired by her valuable insights!

Including this fantastic comparison of a cinema film and our work process: “I’ve never heard of anyone going to the cinema just to see the last shot of the film, the end result: They lived happily ever after. The opposite of that is true. How interested will I be when a building or park is opened, when the opening is the first time I hear about it!”

In order to feel connected to the film or to a work process or area development, we need to know the main characters. We need to meet them at the beginning of the journey, we need to see that they are going to experience stuff and we maybe even need things to go wrong. We want to become partners, so that we can gradually discover what the value is for us and how we can join in.

You will learn the story behind this special insight and more in this new episode of the ‘From Hopeless to Hotspot’ podcast. Enjoy!

Radiant greetings,
Sandra
💃

p.s. Be inspired by ‘The Zarayda Podcast‘.

#16 Anniek Oost about relaxed leadership

Relaxed leadership. How good does that sound? Because hey, it’s not that simple, is it…?

I don’t know about you, but in my world of urban development it’s always about leadership in large, multidisciplinary projects.

You participate in multiple teams for multiple projects side by side. You lead teams with diverse disciplines, visions and interests. You build teams across the walls of governments and companies, in order to realize a great collective goal.

The joke is: the leaders in urban development are often professionals who, like me, have not been trained for that at all. They were good at their profession and have moved up to leadership positions, only to discover that leadership is a profession on its own.
And that can make you feel as if you are not getting the most out of your collaborations…
Recognizable?

That is precisely why I invited Anniek Oost as a guest in the podcast.
Anniek is the founder of the company Dynamic Minds, which coaches management teams, directors and executives to use all the potential of their teams.

What is special about Anniek’s vision is that she works very practical, so that you can immediately implement it on the work floor. No general wisdom, but training on the job.

I immediately used it in this episode to inspire you (and myself!) and help you move forward.

Enjoy this valuable episode of the From Hopeless To Hotspot Podcast!

Radiant greeting,
Sandra
💃 

#17 Imke van Dillen about bridge keeper’s houses

How do you ensure that people want and can contribute something to their own living environment, with former bridge operator’s houses? And what kind of beautiful things does that produce?

To answer that question, Imke van Dillen, founder of Stichting Weeshuisjes, is our guest in this episode of the FROM HOPELOOS TO HOTSPOT Podcast.

Imke is a social designer who believes that empty or rundown places can be brought to life precisely by the local community, because they know very well what is needed in their living environment.

She makes it fun and easy for people to contribute to livening up vacant bridge keeper’s houses located along the many canals in the Netherlands. This sows the seeds for the emergence of powerful volunteer organizations. Who transform this tiny property into a hotspot for local, socio-cultural use with special social value to the community.

In practice, so much beauty comes out of this that Imke is overflowing with wonderful stories to share. For example, Camping Koffietent. Get inspired by the fantastic examples and stories, which you can listen to in this Podcast episode.

And see for that matter! Because this is the first episode that has also been captured on film and can be viewed on YouTube.

The nice thing is that Imke is also in one of those bridge keepers houses during the recording. So you can take a look inside and experience the beautiful waterfront location…

Enjoy!

P.S. For more information about Stichting Weeshuisjes and its beautiful outcomes:
YouTube channel Stichting Weeshuisjes
Website Bossche Brugwachtershuisjes
Facebook Bossche Brugwachtershuisjes
Instagram Bossche Brugwachtershuisjes
YouTube channel Bossche Brugwachtershuisjes
Facebook Koffietent
Instagram Camping Koffietent

Radiant greeting,
Sandra
💃

#18 5 HIGHLIGHTS of the Amsterdam Market Hall

Get to know the positive impact of this spectacular transformation project!

In this podcast we dive into the story of the 5 HIGHLIGHTS of Amsterdam’s Markthal, an impressive and barely known, let alone accessible redevelopment location in the middle of Amsterdam.

It is still in the rough start-up phase, but it is very promising. And you will be amazed by the remarkable things that are already happening there!

Get ideas, discover the great opportunities and visualize how you can realize this in your project, city or village.

These are the 5 highlights of the Amsterdam Market Hall:
1. URBAN ENCLAVE OPENS – Jeroen Ketting – development manager BOEi
2. UNIQUE MONUMENT – Pim Boomgaard – project leader renovation BOEi
3. MARKET PLACE 2.0 – Michael Dekker – account manager events BOei
4. CREATIVE HUB – Menje Almekinders – project manager core qualities BOEi
5. MAKE A QUARTER – Igor Sorko – Stichting Markt Centraal

p.s. The podcast episode can also be viewed as the very first Glowingplaces Documentary on YouTube, the expedition in which we show you spectacular redevelopment projects, in which we celebrate the beautiful people who make them and in which we share a lot of inspiration!

You can also follow the development here: Central Market Hall
Area Market Quarter WestBoei

And more information about the aforementioned projects can be found here: Westergasfabriek (Western Gas Factory) Marineterrein (Naval Area)

Enjoy!

#19 Bernice Kamphuis about ‘struikroven

How do you save green and bring people together at the same time? Bernice Kamphuis came up with something for this as a modern-day Robin Hood: Struikroven.

It started in 2014 as a neighborhood initiative in its own neighborhood Hemelrijken in Eindhoven, but Stichting Struikroven is currently growing into an organization throughout the Netherlands!

With her foundation, Bernice saves plants from demolition during renovation or redevelopment by removing them just in time and giving them a new place. And the payoff is tremendous!

Because the way she organizes it not only saves mature plants and greenens neighborhoods. But it also contributes to a more social neighborhood, as local residents meet and go on adventures together.

Interesting right?
But how exactly does bushwhacking work? How do you organize it and why don’t we do it much more in the Netherlands? What big dream does Bernice have for Stichting Struikroven? And what opportunities could this provide for you?

You’ll find out all that in this new episode of the “From Hopeless to Hotspot” podcast. Which can now also be seen on YouTube!

Get inspired by Bernice’s extraordinary work. And who knows, maybe you can do something yourself as a highwayman in your own neighborhood! Enjoy!

Radiant greetings,
Sandra
💃

#20 Timothy Paulson about entrepreneurship

What an honor to interview Timothy Paulson for the Hopeless To Hotspot Podcast and we had a blast recording it! Thank you so much Timothy!

Central is: How can you be a catalyst for positive transformation? How do you stimulate entrepreneurship, personal development and co-creation? And how do you use that effectively to bring places from hopeless to hotspot?

It was great to be able to discuss this with Timothy Paulson who, together with Joe Polish, built the world-renowned business network ‘Genius Network’ from 2001 – 2022. He met and coached thousands of entrepreneurs. Including me, as a member of the ELF Members of Genius Network.

He is currently continuing his mission to help as many people as possible: “to become all that God created them to be” with Totality X, in which he combines his passions for art, theology and entrepreneurship.

All Timothy’s work experience, qualities and creativity provide eye-opening insights, which he shares with us in this podcast episode.
– How can you become a great catalyst for entrepreneurs and enterprising people?
– How can you stimulate, involve, advance, bring people together so that they can realize their biggest dreams?
– Why working together is the lifeblood of successful companies and urban development.
– Why humility and openness take you so much further.
– How to encourage co-creation.
– How art takes you unprecedentedly further and inspires positive transformation.
– Why Joe Polish bought ghost town ‘Cleator’ and what we can learn from it.
– Tackling vacancy with the attitude ‘crisis comes along and there’s a seed for greater opportunities’.
– How can you become a great catalyst for entrepreneurs and enterprising people?
– How can you stimulate, involve, advance, bring people together so that they can realize their biggest dreams?
– Why working together is the lifeblood of successful companies and urban development.
– Why humility and openness take you so much further.
– How to encourage co-creation.
– How art takes you unprecedentedly further and inspires positive transformation.
– Why Joe Polish bought ghost town ‘Cleator’ and what we can learn from it.
– Tackling vacancy with the attitude ‘crisis comes along and there’s a seed for greater opportunities’.

Timothy shares his unique view on personal development, collaboration, transformation, urban development and co-creation. And shares his vision and experience with us.

In this new episode of the ‘Hopeless to Hotspot’ podcast, which can also be seen on YouTube.

Be inspired and enjoy!

P.S. You can find his podcast ‘Totalityism’ here.
And his website here.

Radiant greetings,
Sandra
💃

#21 4 human-centered ideals of Helmond’s Brainport Human Campus

What happens when you really put people at the center of your urban development project?
When work happiness comes first, rather than finances, architecture and procedures?

In this podcast, we take you to the result, which is the Brainport Human Campus in Helmond.

Meet the inspiring transformation and find out how they were able to transform from an average commercial building with parking lot to an open green campus with great appeal!

You will learn about the 4 human-centered ideals of the Brainport Human Campus, namely: work happiness, open campus, socially inclusive and community.

And what else you’ll learn:
– Why work happiness is so incredibly important.
– How work happiness manifests itself in the physical environment and in the formula of Brainport Human Campus Helmond.
– What an open campus is all about (interaction, cross-pollinations, seeing other people and having different experiences, continued development, meeting by chance).
– Why and how you can organize the spontaneous meetings within your company.
– How central meeting both inside and outside is reflected in the Brainport Human Campus Helmond.
– Which facilities the Brainport Human Campus Helmond offers.
– What you can do for inclusion and diversity inside and outside your company.
– Which projects the Driessen Groep is working on.
– What makes companies at the Brainport Human Campus Helmond so satisfied.

Get inspired by their vision, their way of thinking, the facilities and the community!

Enjoy!

Radiant greetings,
Sandra
💃

p.s. The podcast episode can also be viewed as Glowingplaces Documentary on YouTube, the expedition in which we show you spectacular redevelopment projects, highlight the beautiful people who make them, and most importantly, share lots of inspiration!

p.p.s. You can follow the professionals here:
Sandra Poelman
Jeroen Driessen
Marije de Greef
Paulien Thissen
Emile Gabriel

Also see:

Peptalk Sandra Poelman Glowingplaces